SEO-friendliness. How to optimize your blog on WordPress?

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Jalynn Peterson
SEO-friendliness. How to optimize your blog on WordPress?
It takes approx. 4 minutes to read this article

SEO—search engine optimization—is the process of improving your website so that it shows up at the top of search engine results. It’s an effective way to attract new visitors to your site, and when implemented properly, it can also increase your overall website traffic and conversions. If you run a WordPress blog, there are some things you should know. Check this out!

Introduction to WordPress

WordPress is a content management system (CMS) that allows you to create a website or blog from scratch, or improve an existing website. It’s estimated that WordPress powers 40% of the internet, which means there’s a good chance you’re already familiar with it. Most blogs use the platform because it’s easy to set up and offers a variety of themes and plugins that can help your site grow in different ways. Today the basics, but for more information, check out the website

Pros and cons

A WordPress blog is a great way to start a slow life or lifestyle blog. It’s easy to use and there are plenty of themes and plugins available to make your blog look great. Plus, WordPress is SEO friendly out of the box. 

However, there are some drawbacks. WordPress blogs don’t come with analytics, so you’ll need to purchase an analytics package from Google Analytics. Also, it’s difficult to rank higher in search engines without paying for an expensive professional plan which comes with a lot of features that you may not need.

What blogs are fashionable now? What do we most read on the web?

Lifestyle blogs are all the rage these days. People love reading about other people’s lives and getting tips on how to improve their own. If you’re thinking of starting a lifestyle blog, be sure to do your research first. There are a lot of them out there, and you’ll need to find a way to make yours stand out.  

Consider writing about what makes your life different from others: maybe you live in an off-the-beaten-path location, or have a unique hobby that no one else does. What matters is that it’s something that has meaning to you and will appeal to readers looking for a slow life blog.

Optimizing your WordPress blog – easy steps

If you’re running a blog, you want to make sure you’re doing everything you can to optimize it for search engines. Here are five easy steps you can take:

  • Choose a focus keyword and use it throughout your blog – in the title, in the body, in the tags, in the URL, etc.
  • Create compelling content that is shareable and link-worthy – this will help get people talking about your blog and increase its reach.
  • Add social media buttons (like Facebook, Twitter, Google+, LinkedIn) at the top of your blog so readers can easily follow you on social media.
  • Use images and videos to add visuals to your posts. They’ll not only be more enjoyable for your readers, but they’ll also rank higher in search engine results pages.
  • Keep an eye on analytics to see what kind of content works best with your audience, as well as what keywords they’re using when searching for topics related to yours.

How about working with an agency?

Working with an agency, like Scotland SEO expert, can be a great way to get help with your blog’s SEO. A good agency will have a team of experts who can help you with everything from keyword research to link building. Plus, they’ll be able to keep up with the latest changes in the algorithm so you don’t have to. If you’re thinking about working with an agency, be sure to do your research and find one that you can trust. 


Slow life blogs have never been more popular! Make sure yours is optimized for search engines and social media by following this guide. WordPress SEO is an extremely simple task, just follow the tips and use available plugins, such as All in One SEO.

After a few weeks you will notice how your blog gets higher rankings on Google search results pages. If you want to see improvements quicker, ask your expert for help or hire one of our experienced consultants – they will know what needs to be done better than any novice blogger out there.

Main photo: Fikret tozak/

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